Recap: Defining Eyes by Tiffany D Pre-Launch Event

This past weekend was an exciting one! We were honored to host our very first event at the Mall of America rotunda that featured the infamous YouTube guru MakeupbyTiffanyD for the launch of her new makeup palette created in partnership with Sigma. Keep reading to get the juicy recap details!

One Year Anniversary Winners!

A big shout out to all those who participated in our one year blog anniversary poll last week! Your feedback is greatly appreciated and allows us to provide you with blog posts customized to what it is that you want to see! Keep reading to find out if you were one of the five randomly selected winners...

Classic & Catty

It’s Halloween weekend! Still trying to figure out what to be? For all you last-minute ladies, we have the purrrfect solution! All you need is a few makeup products and handful of your trusty Sigma brushes. What are you waiting for? -- Get catty with this simple Halloween look!

Celebrating One Year w/ a GIVEAWAY! [closed]

Today marks the one year anniversary of the Sigma Beauty Blog! To show our appreciation to all of our wonderful readers, we wanted to host a special giveaway! But first, we need a little bit of information from you! Keep reading to take our short poll and be entered for a chance to win the Sigma product you want most!

Ask the Artist: Mathias Alan

Mathias Alan has been working his makeup magic for more than 12 years on a variety of famous faces and celebrity icons. His creativity and talent effortlessly shines through his work which can be seen at red carpet events, commercials and music videos. For the past few years, Mathias has been the key makeup/hair artist on E! Television's ‘The Soup’ with Joel McHale. In addition, he is also one of the lead makeup artists on E! Television's hit show ‘Fashion Police’ with Joan Rivers, George Kotsiopoulos, Giuliana Rancic and Kelly Osbourne.

We were lucky enough to get a chance to chat with Mathias and learn some of his backstage secrets, plus a few of the Sigma products he can’t go without! Keep reading to find out what they are…

Flawless for Fall

Today we are giving you the inside scoop on how to achieve the last look in our fall campaign! This complete look emphasizes flawless skin, defined brows and a powerful pout – definitely a must-have look for the season! Keep reading and learn how you can recreate it. 

You Are Invited!

Join us for an exclusive Sigma product launch plus meet one of YouTube’s most popular beauty experts! Read more to get all the details!