Exclusive Recap: Resort Palette Pre-Launch Party

One of big highlights from this past weekend at IMATS LA was hosting a VIP Pre-Launch Party to celebrate the release of the upcoming Sigma Resort Palette (available this spring)! Spotted at the event were top bloggers, famous YouTube beauty gurus and celebrity makeup artists from all over the world! Keep reading to learn more and get a glimpse of the party:

IMATS LA Recap: Sigma Booth

Another IMATS has come and gone. After selling out of almost all of our products and having one of the longest lines at the show, our booth at IMATS LA this past weekend was a huge success to say the least! We were so grateful to have met so many beauty enthusiasts who traveled from all over the world to attend. Today we're showing you a small recap! Check it out:

NOW AVAILABLE: Individual Products!

The wait is over! Due to the high demand from customers, the much anticipated launch of our individual eye shadows and brow products is finally here! Sigma customers now have the ability to choose their favorite colors and items from various palettes and replenish these items when necessary.  Keep reading to get a full list of the available products and learn more about them.

Ask Amanda

 

Happy Friday! Today we're checking in with our monthly Ask Amanda post to answer some of your top beauty questions. This month’s featured question is, “What shade should I use to fill in my brows if I have black or very dark hair?” Keep reading to learn Amanda’s suggestions for using the Beauty Expert – Brow Design Kit -- no matter what your hair color!

Makeovers @ IMATS!

You already know by now that Sigma is going to be at IMATS LA this weekend, but did you also know that if you visit our booth you can have a chance to get your makeup done by two of YouTube’s most famous beauty gurus? MakeupByTiffanyD and MakeupByCamila are scheduled to be at the Sigma booth again this year and they will be offering their makeup talent using select Sigma products! Keep reading to learn more.

December Favorites Giveaway Winner

The winner of our December favorites giveaway has been selected! Keep reading to find out if it was you who won the 5-piece Synthetic Kabuki Kit!

Sigma IMATS Booth: What to Expect

As you probably already know, Sigma will be at IMATS LA this weekend. What you might not know, however, is that we will be offering exclusive discounts and access to items not currently available on our website! Keep reading to get all the details on pricing and products!