So far in our fall campaign you’ve seen a complete makeup look as well as a bold brow feature. Today we’re honing in on what we think is the face’s best feature: the eyes. We love that deep blues and grey shades are a perfect way to transition into the darker colors for fall. What are you waiting for – keep reading to get this glam 20s-inspired look!
September 27, 2012
September 25, 2012
September 21, 2012
September 19, 2012
Today we have big news to share with you! As one of the fastest-growing, top-rated brands in the beauty industry, Sigma has officially signed a deal to open its first physical store! Can you guess where (as if the picture didn't give it away)? Keep reading to get the full scoop!
September 17, 2012
We briefly mentioned a few weeks back that bold brows are sure to be one of the biggest trends for fall. We love that strong brows makes for an unexpected (not to mention easy) way to take your look to the next level. To achieve the most polished and put-together look, you’ll want to make sure you don’t skip this part of your beauty routine! Read on to find out how to replicate the statement brows look!
September 14, 2012
As you read in our fall campaign launch, bold lips are one of the top beauty trends for fall. But who says bold has to mean dark? If you're not a match for mulberry or a fan of russet red, how about giving hot pink a go like our blogger, Jeanette (oh hey, that's me!) Keep reading to find out the best way to wear a powerful pout this fall!
September 12, 2012
September 10, 2012
September 7, 2012
A few weeks back we introduced you to our talented makeup artist, Amanda. To be eligible for an entry in our last giveaway, participants had to ask Amanda one beauty question, whether it be something about a quick fix for a common beauty blunder or what it takes to make a career in the beauty industry. From the thousands of entries, the most commonly asked questions involved the right method for applying highlighter, contour and/or blush. Keep reading to find out Amanda’s top tips, tricks and expert advice on the subject!
September 4, 2012
It’s no secret that each season brings a fresh wave of new trends. As the leaves are changing, so should your overall look! The fashion forecast for fall 2012 is calling for Jazz Age revival. From monochromatic merlot lips to fiercely bold brows, we have all the guidelines you need to get fabulous for fall.